The Southeast’s premiere Harley Davidson Dealership Group has a clear frontrunner in their Thunder Creek Store. With the strong leadership of Management Team led by Keith Holden, General Manager, the store is redefining sales performance in the industry. After moving to the top 12% in the nation, TCHD knows that with great efforts come great accomplishments – and these statistics speak for themselves.
To dominate the HD market
Provide new training & life opportunities to sales team
Increase business, morale & attitude
Cardone OnDemand required daily & stipulated within employment agreements
In the 6th Month on COD - 139% increase in revenue YOY
Tracking for an increase of 231 units in 2015 over 2014
The store had signed with Cardone On-Demand with brand new management on board. Rolling out a new training regime under new management is a task.
Getting any team to adapt to something new and building a habit is a challenge.
With full support of Keith Holden, the approach was simple: full implementation of COD into the store, with daily training as a requiremenet for all sales staff. Create a new environment – one where, daily/hourly/moment-to-moment, an attitude of etterment is expected. Always strive for more is a desire of management.
Notable increases in volume and revenue, month-after-month, YOY. With a mentally strong sales team, they continue to grow and apply themselves through daily training and dedication to their craft. Other than the numbers, Thunder Creek has a team that is
on board with continual betterment and they continue to push the envelope.